Ad Council

http://www.adcouncil.org/

261 Madison Avenue 11th floor
New York, NY 10016

The Advertising Council, commonly known as the Ad Council, is an American privately funded non-profit organization that distributes public service announcements on behalf of various sponsors, including non-profit organizations and agencies of the United States government. The Ad Council generally does not produce public service advertisements itself, rather, it acts as a coordinator and distributor. The Ad Council accepts requests from sponsor organizations for advertising campaigns that focus on particular social issues. To qualify, an issue must be non-partisan and have national relevance. The Ad Council then assigns each campaign to a volunteer advertising agency that produces the actual advertisements. Finally, the Ad Council distributes the finished advertisements to media outlets.